Position : Performance Marketing ManagerAre you a skilled, tech-savvy Performance Marketing Manager seeking an exciting opportunity to make an impact in a fast-paced startup environment?
Business function
Marketing
Leadership role
No
Country
Remote
Compensation
Fixed salary
Perks & benefits
Career growth
Flexible working hours
Remote-first (work anywhere)
We're searching for talented individuals who thrive in remote-friendly settings, embrace self-leadership, and have a holistic approach to their work.
As a Senior Performance Marketing Manager, you'll play a pivotal role in driving growth and maximizing ROI for our client's products and services. Take ownership of performance marketing strategies, collaborate with cross-functional teams, and contribute to our client's mission of redefining the industry.
Responsibilities:
- Develop and execute data-driven performance marketing strategies across multiple channels, such as search, display, social media, and affiliate marketing.
- Optimize campaigns to achieve key performance indicators (KPIs) and maximize return on investment (ROI).
- Analyze campaign performance, generate insights, and recommend optimization strategies.
- Conduct market research and competitor analysis to identify growth opportunities.
- Collaborate with the creative team to develop compelling ad copy and creative assets.
- Monitor industry trends and emerging marketing technologies, proposing innovative approaches to drive growth.
- Track and report on campaign performance and provide actionable recommendations for improvement.
Required profile for job ad : Performance Marketing Manager Requirements:
- Extensive experience in performance marketing, including hands-on experience with paid search, display advertising, social media advertising, and affiliate marketing.
- Proficiency in using performance marketing platforms and tools, such as Google Ads, Facebook Ads Manager, or other advertising platforms.
- Strong analytical skills and the ability to interpret complex data sets.
- Excellent understanding of performance marketing metrics and KPIs.
- Solid knowledge of A/B testing and conversion rate optimization (CRO) principles.
- Experience with marketing analytics and attribution models.
- Strong communication and collaboration abilities.
- Proven track record of driving growth and achieving measurable results.
Job criteria for job ad : Performance Marketing Manager
Job category : |
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Industries : |
IT, software engineering, Internet |
Employment type : |
Permanent contract - Fixed-term contract |
Region : |
Central - Coast - Eastern - Nairobi - North Eastern - Nyanza - Rift Valley - Western - International |
Experience level : | |
Educational level : | |
Key Skills : |
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Number of Position(s) : | 1 |
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